LogoKamal Razzak: Performance Marketing Tactics & Strategies
Authors
Login
Subscribe
Oliver Buchannon
Kamal Razzak
a high roas at low spend is not a win

Mar 23, 2026

•

3 min read

a high roas at low spend is not a win

Kamal Razzak
Kamal Razzak
your CPA problem isn't your creative

Mar 11, 2026

•

3 min read

your CPA problem isn't your creative

Kamal Razzak
Kamal Razzak
your creative is the funnel

Mar 9, 2026

•

2 min read

your creative is the funnel

Kamal Razzak
Kamal Razzak
you don't need new creative to fix your cpa

Mar 6, 2026

•

2 min read

you don't need new creative to fix your cpa

Kamal Razzak
Kamal Razzak
how a car selfie video dropped cpa by 62%

Mar 4, 2026

•

1 min read

how a car selfie video dropped cpa by 62%

Kamal Razzak
Kamal Razzak
$100M in fashion ads taught me one brutal lesson

Mar 2, 2026

•

2 min read

$100M in fashion ads taught me one brutal lesson

Stop selling clothes. You're selling the wrong thing.

Kamal Razzak
Kamal Razzak
most brands are one founder ad away from their best month

Mar 2, 2026

•

2 min read

most brands are one founder ad away from their best month

Kamal Razzak
Kamal Razzak
How to Make AI Slop Ads That Actually Convert

Feb 25, 2026

•

9 min read

How to Make AI Slop Ads That Actually Convert

The data behind the format, the psychology of why it works, and how to start running AI slop ads in your own account.

Kamal Razzak
Kamal Razzak
The simplest advice I can give you about scaling

Feb 24, 2026

•

2 min read

The simplest advice I can give you about scaling

If you're building an ecomm brand, I'm going to tell you something that will save you years of effort.

Kamal Razzak
Kamal Razzak
Everyone’s getting Openclaw wrong (in marketing)

Feb 17, 2026

•

2 min read

Everyone’s getting Openclaw wrong (in marketing)

What most people are getting wrong about AI and ads right now

Kamal Razzak
Kamal Razzak
Why your ads don't work despite doing everything right

Jan 21, 2026

•

1 min read

Why your ads don't work despite doing everything right

Kamal Razzak
Kamal Razzak
THESE ARE THE ONLY BLACK FRIDAY ADS YOU NEED

Nov 18, 2025

•

4 min read

THESE ARE THE ONLY BLACK FRIDAY ADS YOU NEED

I scaled clients to $500K+ on Black Friday doing this

Kamal Razzak
Kamal Razzak
The Founder Ad Emotion Map

Sep 3, 2025

•

18 min read

The Founder Ad Emotion Map

Why 97% of Founder Videos Die (And The 8 Psychological Triggers That Make Them Scale Past $1M)

Kamal Razzak
Kamal Razzak
The Algorithm Isn't Against You. You're Just Making Shit Ads.

Aug 27, 2025

•

7 min read

The Algorithm Isn't Against You. You're Just Making Shit Ads.

An uncomfortable truth about why your brand is stuck at $10k/month

Kamal Razzak
Kamal Razzak
🚀 The $2M/Month Meta Ads Strategy (Revealed)

May 2, 2025

•

2 min read

🚀 The $2M/Month Meta Ads Strategy (Revealed)

How I Scale Meta Ads to $2M+ Per Month — Without Guesswork

Kamal Razzak
Kamal Razzak
Where Gen Z meets Oldschool

Jan 17, 2025

•

2 min read

Where Gen Z meets Oldschool

Kamal Razzak
Kamal Razzak
The price of a product means nothing.

Dec 16, 2024

•

1 min read

The price of a product means nothing.

Aura beat accessibility

Kamal Razzak
Kamal Razzak
Why aren't you spending more money?

Dec 12, 2024

•

2 min read

Why aren't you spending more money?

The 10x question

Kamal Razzak
Kamal Razzak
9 words, $316,357 a month

Dec 2, 2024

•

2 min read

9 words, $316,357 a month

Creative is always king

Kamal Razzak
Kamal Razzak
Traffic campaigns are useless

Sep 11, 2024

•

2 min read

Traffic campaigns are useless

Kamal Razzak
Kamal Razzak
Suffering from investor pressure?

Sep 9, 2024

•

1 min read

Suffering from investor pressure?

Kamal Razzak
Kamal Razzak
How I took one brand from $70K to $700K in 30 Days:

Sep 5, 2024

•

1 min read

How I took one brand from $70K to $700K in 30 Days:

Kamal Razzak
Kamal Razzak
Don’t Ignore This Opportunity

Aug 27, 2024

•

3 min read

Don’t Ignore This Opportunity

Kamal Razzak
Kamal Razzak
You need to stop getting in your own way.

Aug 23, 2024

•

3 min read

You need to stop getting in your own way.

And follow the route to fast and stress free scaling

Kamal Razzak
Kamal Razzak
How to brainwash yourself into making better ads

Jul 31, 2024

•

2 min read

How to brainwash yourself into making better ads

Kamal Razzak
Kamal Razzak
Load more
Kamal Razzak: Performance Marketing Tactics & Strategies

Kamal Razzak: Performance Marketing Tactics & Strategies

Actionable insights from spending 50M+ in ads that will help grow your brand, every week.


Home

© 2026 Kamal Razzak: Performance Marketing Tactics & Strategies.
Report abusePrivacy policyTerms of use
beehiivPowered by beehiiv